Grandmasters Compete In the World Chess Championship At Simpson's In The Strand

LONDON, ENGLAND - SEPTEMBER 22: Entrepreneur Andrew Paulson (L) watches chess Grandmasters Boris Gelfand (3rd R) and Veselin Topalov (C) analyse their match immediately after its conclusion at the World Chess London Grand Prix at Simpson's-in-the-Strand on September 22, 2012 in London, England. The event, which begins the 2012/13 World Chess Championship Cycle, runs until October 3, 2012 and takes place over 11 rounds. The London Grand Prix is the first tournament in an ambitious, high-profile rebranding of world chess by American-born entrepreneur Andrew Paulson whose intention is to regain the global popularity chess enjoyed in the 1970s with matches between American Bobby Fischer and the Soviet Union’s Boris Spassky. (Photo by Oli Scarff/Getty Images)